As an independent publishing company dedicated to the highest quality children books, Star Bright Books chose wintranslation™ for Karen translation and typesetting. They provided to wintranslation the English InDesign files. The final deliverable is in outlined EPS formats which turned Karen language text into high resolution graphics. See a bilingual…
You need to hire someone for your translation project, but you don't know who to choose. You certainly don't want to hire a poor translator, someone without the necessary qualifications or who does not deliver accurate translations on time. Any one of these scenarios could spell disaster in both time…
The degree to which cultural awareness plays into a company’s international marketing strategy can determine its success or failure – and yet it’s often overlooked. Ignoring culture can alienate potential business, which is why it should impact the decisions you make, interactions with customers, advertising strategies and website localization. Culture…
Search marketing localization is an important component of any international online marketing campaign. Reaching your target audience in their native language is critical. Often, word for word translation of a paid search advertisement or an organic landing page isn’t enough – linguistic and cultural adaptations are needed. For that reason,…
The International Network for Terminology (Termnet) hosted an exciting train-the-trainer event in Ottawa from May 9th to May 13th, 2011. World renowned experts such as Barbara Karsch (former Terminology Leader with Microsoft) and Kara Warburton (former IBM Terminology Leader) gathered for a week of hands-on, in-depth training. wintranslation's Huiping Iler…